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parivarthan

MARG Parivarthan – the brand identity of MARG’s corporate social responsibility, has been engaged in building the lives of rural poor around our area of operations since 2006. The CSR activities which started with one person’s desire - Mr.G.R.K.Reddy to bring about a chain of positive changes among the neighborhood communities has now evolved

            
from charity to development approach
from single person’s initiative to collective staff effort
from one time activities to programme mode
from single entity to multi stakeholders collaboration

As a progressive infrastructure development company believing in inclusive living we continue to extend our best possible efforts towards accommodating and ensuring the neighborhood rural masses are in the fold of development.
We collaborate with Government departments, Local Panchayats, NGOs and Industrial conglomeration as we progress towards the objective of fostering Inclusive living, Creating and Sharing progress.

Our Philosophy

“At MARG, CSR is looked at as a business model, developed towards building a holistic approach to our communities of impact. Through this model, our communities grow in sync with the development happening around them thereby creating a balance in the system – both ecologically & economically. We call this “Inclusive Living” – simply including everyone in the process of creating and sharing progress. We bring in “Inclusive Living” by ushering a ‘Chain of Change’ in the system thereby impacting the community at various levels. Over a period of time, this ‘Chain of Change’ will impact not just the communities, but generations of people”.

Mr. G.R.K. Reddy- Chairman & Managing Director MARG Ltd

Geographical coverage

Focused Intervention in 10 villages around our area of operation at New Chennai Township – Seekinankuppam, Junction - Karapakkam and Karaikal Port – T.R Pattinam

  • New Chennai Township
    • Lathur Block

  • Karaikal Port (Marine Port)
    • T R Pattinam

  • Junction (Mall)
    • Karapakkam

In general, we have supported programmes of Government and NGOs that transcend the above boundaries.

Thematic Areas

• Education

• Health

• Community Infrastructures

• Employability

• Environment

• Relief & Rehabilitation

• Corporate cause promotion

• Culture, Heritage & Spirituality

Future Directions

MARG reaffirming its social responsibility, would continue the development work placing high significance for sustained efforts which would help us realize the pre-determined impact among the community we serve. We envisage the following programmes in future which would be the added links in our chain of activities.
• Evening Tuition Centres for School Going Children in 10 villages benefitting 250 children.
• Vocational Training Units and Employment Generation at Seekinankuppam – Kancheepuram district & T.R.Pattinam  - Karaikal.
• Engaging Women groups in economic development activities through Mahalir Thittam.

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